Definition: Sustainable Advertising is a marketing concept that is aimed at reducing negative environmental and social impacts associated with the production and distribution of advertising messages and/or materials. |
More on advertising: 5 M's of Advertising, Advertising Budget, AIDA Model, Guerrilla Marketing, Negative Advertising, more on advertising... MBA Brief provides concise yet precise definitions of organizational concepts, management methods, and business models as taught in an MBA program. We keep it short and provide links to high-quality websites where you can learn more about your topic. |
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