Definition: Sales Management is the business function focused on selling a firm's products and services by applying various sales tactics and techniques and by managing a firm's sales operations. It is an important business function, because accomplished sales transactions have a direct impact on the profits of any commercial business. |
More on sales: 7 Steps of The Selling Process, Buyer Readiness Stages, Cross-Selling, Hunter and Farmer Sales, Lead Generation, more on sales... MBA Brief provides concise yet precise definitions of organizational concepts, management methods, and business models as taught in an MBA program. We keep it short and provide links to high-quality websites where you can learn more about your topic. |
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