Strategic Alliance

Definition: a Strategic Alliance is a major long-term partnership and collaborative agreement entered into by 2 or more companies to pursue a set of agreed upon critical goals while remaining (legally) independent firms.
These collaborations can come in many forms and types, including contractual and equity forms.
It is normally a synergistic arrangement whereby the participating firms each bring different strengths and capabilities to the alliance.

💡

Learn more about Strategic Alliances.

More on collaboration: Backward Integration, Coopetition, Forward Integration, Joint Venture, Quasi-Vertical Integration, more on collaboration...

MBA Brief provides concise yet precise definitions of organizational concepts, management methods, and business models as taught in an MBA program.

We keep it short and provide links to high-quality websites where you can learn more about your topic.

Add MBA Brief to your desktop / iPad